For many communities, this is the most concentrated retail attraction opportunity of the year.
The question is not whether you are attending.
The question is whether you are fully prepared to convert meetings into meaningful outcomes.
Consider:
- Are your priority sites positioned strategically?
- Is your messaging aligned with current retailer and developer trends?
- Are the right meetings scheduled — with clear objectives?
- Do you have materials that reflect your community’s competitive advantages?
- Is there a follow-up strategy in place before you arrive?
ICSC is a significant investment of time and public resources. Preparation determines return.
RSG’s team includes seasoned ICSC veterans who have collectively:
- Attended hundreds of conferences
- Led thousands of retailer and developer meetings
- Advised and trained economic development teams specifically on ICSC results
- Developed compelling materials that elevate community positioning
- Supported cities in securing transformative retail, entertainment, and hospitality investment
We assist communities with strategic preparation, meeting targeting, messaging refinement, materials development, and post-conference execution.
If you would like to ensure your community is positioned for measurable results at ICSC Las Vegas, call RSG for a confidential discussion.
Your community deserves more than attendance — it deserves outcomes.
Sample Client Marketing Materials Developed for ICSC Engagement
About RSG
RSG is a creatively charged consultant to California public agencies. We collaborate with the people responsible for creating vibrant places to accomplish their goals. The inspired leaders at RSG create stronger communities capable of achieving bolder futures by bringing more than four decades of native knowledge to each engagement. As diverse as the agencies we work with, our services span real estate, economic development, fiscal health, and housing initiatives.
RSG are active members of several professional organizations advocating for community development interests in California, including the San Diego Housing Federation, Nonprofit Housing Association, and California Association for Local Economic Development, where we engage on legislation for our clients as part of our consulting practices.
If you are interested in learning more about RSG and our team, visit our website at www.rsgsolutions.com or check out our new podcast series “RSG Insider” where you will get a chance to meet our team and learn about some of the services we offer. RSG Insider is available on our exclusive YouTube channel and most podcast services.
